Digi Rythu Bazaar Launches in Vizag: Farm-Fresh Produce at Your Doorstep
Visakhapatnam introduces 'Digi Rythu Bazaar', a innovative initiative connecting farmers directly to consumers through digital ordering and streamlined supply chains. This service delivers fresh fruits, vegetables, and other produce straight to homes, bypassing traditional markets for better quality and convenience.
Customers browse and order via a dedicated app or platform, selecting from verified local farms with real-time availability and pricing. Organized logistics ensure same-day or next-day delivery, maintaining freshness while providing traceability from farm to table, ideal for busy Vizag families.
The platform empowers farmers with fair pricing, reduced middlemen, and digital payments, fostering sustainable agriculture in the region.
This smart city-aligned project cuts costs, minimizes waste, and promotes healthier eating with pesticide-free options. It aligns with Andhra Pradesh's agri-tech push, potentially expanding to include organics and value-added products, boosting local economy and food security.